VELORA
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Velora

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A fragrance-free, water-based hair serum formulated for the heat, humidity, hard water and sun of the UAE.

Explore the serum
Velora Hair Serum, 50ml

Why hair struggles here

You have probably noticed it.

Hair behaves differently in this part of the world. It is not your imagination, and it is not your fault.

  1. 01

    The water is hard

    Minerals in Gulf tap water build up on the hair shaft, leaving it dull, rough and harder to manage — however good your shampoo is.

  2. 02

    The sun is relentless

    Long, bright days mean far more UV exposure than most hair is used to. Colour dulls and condition fades faster for it.

  3. 03

    Humid outside, dry inside

    Moving between Gulf humidity and constant air conditioning pulls moisture in and out of your hair all day long.

  4. 04

    Dust settles on the scalp

    Fine dust and salt in the air settle at the roots, which is why your scalp can feel tight or itchy by the evening.

Healthy hairbegins here.

The Starter Set

Velora Starter Set.

A fragrance-free, water-based daily hair serum with a concentrated active blend, formulated for the heat and humidity of the UAE.

AED 180

50ml · serum + applicator · Price includes VAT where applicable.

You can't buy just yet. Join the list to be first in on drop day — the first 1,000 orders become Founder Members.

Free shipping across the UAE. Next-day delivery on all UAE orders.

Shipping outside the UAE? International orders may attract import duties, customs charges or local taxes on arrival. These are set by the destination country and are payable by the recipient — they are not included in the price or the shipping charge.

50ml / 1.7 fl.oz · Water-based leave-in scalp serum · Fragrance-free · SKU 6290268193451

Full terms in our Shipping Policy and Refund Policy.

Velora Starter Kit — view 1
Velora Starter Kit — view 2
Velora Starter Kit — view 3
Velora Starter Kit — view 4
50ml
  • Fragrance-free
  • Water-based
  • Non-greasy
  • Fast-absorbing
  • Hormone-free
  • Halal-friendly
  • All hair types
  • Daily use

First impressions

In their words.

  • Gifted sample

    Jana Alhafar

    Creator · @janaalhafar

    هالسيروم بجنننن، أحلى شي لشعرييي

  • Gifted sample

    Sama Alhiali

    Customer

    This has saved my hair, I 100% repurchasing

What is in the box

Two things, nothing else.

  • Velora Hair Serum, 50ml

    1 × Velora Hair Serum, 50ml

    1ml a day makes it roughly a 50-day supply.

  • Precision scalp applicator

    1 × Precision scalp applicator

    Rolls serum onto the scalp, not the lengths.

The formula

Four actives that earn their place.

Redensyl 3%Supports thicker-looking hair over time.
Procapil 3%Helps strengthen the hair fibre against breakage.
Velora Hair Serum, 50ml
Capixyl 2.5%Supports fuller, denser-looking hair.
AnaGain 3%A botanical extract that helps invigorate the scalp.

The routine

How to use it.

  1. 01Start with a clean, dry or towel-dried scalp.
  2. 02Open the bottle and put 1ml of the serum into the applicator.
  3. 03Using the applicator, press it onto your scalp and move it around, gently massaging the serum into your hair for 30–60 seconds.
  4. 04Leave it in. Do not rinse.
  5. 05Use it daily and consistently. Hair works on its own timeline — give it at least three months before you judge the results.

Give it three months.

Results over time

Give it three months.

Tap a month to see what to expect.

Your scalp starts feeling different

Scalp feels refreshed and hydrated after each use. Hair feels lighter and less weighed down — this is the stage where the routine starts to feel like a habit rather than a chore.

Hair works on its own timeline — results vary by person. Consistency matters more than quantity.

Full ingredients

Every ingredient, explained.

Tap any ingredient to see what it does. Highlighted ones make up the four headline actives.

View the full INCI list as text

Aqua, Glycerin, Butylene Glycol, Niacinamide, Betaine, Panthenol, Caffeine, Serenoa Serrulata Fruit Extract, Panax Ginseng Root Extract, Phyllanthus Emblica Fruit Extract, Phenoxyethanol, Adenosine, Squalane, Caprylyl/Capryl Glucoside, Hydroxyacetophenone, Tocopherol, Allantoin, Polygonum Multiflorum Root Extract, Citric Acid, Biotin, Sodium Hyaluronate, Platycladus Orientalis Leaf Extract, Larix Europaea Wood Extract, Glycine, Sodium Benzoate, Pisum Sativum (Pea) Sprout Extract, Sodium Metabisulfite, Dextran, Apigenin, Oleanolic Acid, Zinc Chloride, Acetyl Tetrapeptide-3, Camellia Sinensis Leaf Extract, Biotinoyl Tripeptide-1, Trifolium Pratense Flower Extract.

Questions

Everything else.

Anyone dealing with thinning, shedding, a dry or irritated scalp, or hair that just doesn't behave in this climate. It's suitable for men and women.

Founder Members

The first 1,000 orders.

Founder Members are the first 1,000 people to order — not the first to sign up. Join the list to be ready on drop day, and you'll get a second discount code with your order.

Get your spot when the product drops